Running a Business in Tough Seasons of Life

In the latest episode of Blogging Breakthroughs with Faith Mariah, Faith dives deep into the concept of living a "seasonal life" and how crucial it is for entrepreneurs to recognize that circumstances, energy levels, and resources fluctuate over time. Here’s a rundown of the actionable insights and strategies Faith shares on how to sustain and grow a business, even when life gets challenging.

Embracing the Seasonal Nature of Life

Faith begins by discussing her own recent experiences, including her travels across the U.S. with her partner Matt. While the journey has been enriching, it has also presented unexpected mental health challenges. Despite struggling with PTSD and issues related to depression medication, Faith has impressively continued to run and grow her business. This highlights her core message: life is seasonal, and it's normal to face periods of struggle.

Investing in Your Business

One of the cornerstones of the episode is the emphasis on investing in your business, whether through time or money. Entrepreneurship is akin to a marathon, requiring sustained effort and resources. Faith advises identifying key tasks that generate immediate revenue versus those that build long-term assets. If resources are strapped, prioritize revenue-generating activities and consider outsourcing or pausing asset-building tasks temporarily.

Content Creation and Sustainable Practices

Faith shares her practical strategies for content creation, which are designed to reduce the energy cost while ensuring consistency:

• Less Frequent Releases

  : Opt for a sustainable content schedule that won’t overwhelm you.

• Repurpose Content

  : Use existing material in new ways to save time and maintain engagement.

• Utilize a Team

  : If possible, delegate tasks to a team to focus on high-impact areas.

She also outlines how she has transitioned her podcasting approach from solo episodes to live panel interviews, significantly reducing her workload.

Productivity Hacks

Managing a business during tough times requires effective productivity strategies. Faith offers several tips:

• Body Doubling

  : Use coworking sites like Cave Day or YouTube body doubling channels.

• Change of Scenery

  : Boost productivity by working from different locations like coffee shops.

• Focus Blocks

  : Dedicate specific blocks of time to work on tasks, using triggers like playlists to enter work mode.

Building Habits Over Goals

Instead of fixating on high-level goals, Faith advocates the importance of establishing consistent habits. Whether it’s posting regularly on Instagram or sending out newsletters, consistency leads to sustainable growth and reduces mental load.

Introducing the Empowered Slacker Society

Faith excitedly announces the launch of her new brand, the "Empowered Slacker Society," focused on personal development through simple and impactful steps. She plans to share behind-the-scenes content on Instagram, adding another layer of engagement with her audience.

Toolkit for Entrepreneurs

To further support her community, Faith discusses the creation of a comprehensive toolkit that includes mock-ups, email templates, and sales page templates. This toolkit is geared towards normalizing the struggles entrepreneurs face and offering practical resources to help them succeed.

Encouraging Community Engagement

Faith underscores the importance of community, urging listeners to reach out with business or mindset questions for future podcast topics. She also asks for comments and reviews to foster engagement and improve future content.

This episode is a treasure trove of practical advice and personal reflections that resonate profoundly with entrepreneurs. By accepting the seasonal nature of life, prioritizing tasks, and sustaining productivity through practical strategies, entrepreneurs can navigate through tough times while still growing their businesses. As Faith continues to share her journey and insights, her audience is reminded that perseverance, consistency, and adaptability are key to long-term success.

Stay tuned for more episodes and remember, "something is always better than nothing" as you strive towards your entrepreneurial dreams.