Partnerships and Collaborations: Growing Together

Oct 31, 2024

 In this episode of Business Power Hour with Faith Mariah, my guests and I discussed:

  • Simplifying Your Business Time Commitment: Steph Blake shares insights on how you can run your business in under 20 hours a week, allowing more time for strategic growth without burning out.

  • Networking & Growth Without Ads: Discover how Faith Mariah harnessed the magic of networking and collaborative events to skyrocket her email list and business presence.

  • Creative Collaboration Strategies: Whether it's a "Freebie February" or a mini audio course collab, learn unique strategies to engage your audience and expand your reach.

  • Making Your Pitch Stand Out: Want your pitch to sizzle? Our guests discuss how to make it personal and value-packed, increasing your chances of success.

  • Building Meaningful Relationships: Collaboration isn't just about numbers; it's about relationships! Our guests stress the value of forming strong connections in the online business world.


In the world of online business, the potential to grow and thrive lies significantly in the power of collaboration. In this episode of Business Power Hour with Faith Mariah, Faith gathered together industry experts Steph Blake, Liz Stapleton, and Janita Falschlunger to dive into this very topic. Each guest shared invaluable insights, highlighting the multifaceted benefits of collaborations in transforming a solo venture into a connected and successful business.

Simplifying Business and the Value of Networking

Steph Blake, founder and CEO of the Simple Business School and Simple Business Suite, underscores the importance of simplifying business operations to run efficiently in under 20 hours a week. One pivotal takeaway from the discussion was the importance of building relationships over mere transactional gains like email list growth. Steph emphasized that networking and forming meaningful connections are crucial to business advancement. These relationships emulate having colleagues in the typically isolated reality of online entrepreneurship.

Faith Mariah concurs, attributing much of her success to networking rather than conventional advertising. Networking events and collaborative endeavors have been her cornerstone in building a thriving business. This exemplifies how nurturing connections can compensate for a lack of extensive ad campaigns in propelling one's business forward.

Creative Collaboration Strategies: Diverse Avenues for Growth

The episode teemed with creative collaboration strategies. One standout strategy was shared by Faith Mariah's student, who initiated a "Freebie Friday," exchanging lead magnets with peers to expand her reach. This sparked the incorporation of diverse collaboration ideas such as in-person events, conference meet-ups, and hosting podcasts. Liz Stapleton's "Freebie February," which sends out daily free resources, is another innovative approach to engage audiences and boost subscriber lists.

Steph Blake also pointed out the significance of free communities, such as Facebook groups, where entrepreneurs can join bundles or summits to enhance their reach and visibility. This strategy affords newcomers an entry point into the collaborative world, creating avenues tailored to their business aspirations.

Building Lasting Partnerships: Authenticity and Value-Driven Pitches

Building genuine relationships came across as a consistent theme. Janita emphasized the value of authenticity in collaborations, urging entrepreneurs to align with partners who share similar values and a solid personal brand. Faith Mariah echoed the sentiment, stressing the necessity of presenting pitches that offer distinct value rather than appearing as mere requests for favors. Personalized pitches that exhibit understanding and regard for the potential collaborator's work can significantly improve success rates.

Liz Stapleton shared effective pitching strategies, highlighting the importance of demonstrating the benefits potential collaborators would gain from participation. Her tactic of personalizing pitches for speaking events, and providing post-event statistics to showcase increased visibility, has been highly effective in bridging partnerships.

Overcoming Obstacles: Persistence in Seeking Opportunities

Persistence emerged as a quintessential trait for entrepreneurs aiming to secure collaborative opportunities. The "100 no challenge," a strategy mentioned during the discussion, encourages entrepreneurs to normalize rejection, transforming it into a motivator to persist until success is achieved. Perseverance, coupled with well-organized follow-ups, was flagged as key to securing contributions from even the busiest individuals.

Faith Mariah extended an invitation to aspiring collaborators, particularly those specializing in relationships, health and fitness, and DIY. She is actively seeking contributors for a "holiday abundance bundle," offering opportunities to grow one’s email subscriber base and engage with a diverse audience.

As the episode concluded, it was evident that collaborations are not merely about instantaneous gains; they are gateways to long-term growth, peer support, and an enhanced reputation. Entrepreneurs are encouraged to actively pursue collaborations, foster authentic relationships, and explore the expansive opportunities the online space offers. By collaborating, we can turn isolated ventures into thriving, interconnected communities.

Meet this Week's Contributors:

Steph Blake, Founder & CEO

Liz Stapleton, CEO

  • Website
  • Instagram
  • Facebook
  • Get Liz's Free Gift, Contract Review Checklist
    While having your own lawyer on standby to review your contracts would be amazing, not everyone can afford that. The next best thing is this Contract Review Checklist (created by a lawyer) which not only explains the most confusing parts of a contract but gives you an easy way to keep track of what each contract you sign does.

Janita Falschlunger, Strategist & Coach

 

 

Get Notified When Power Hour is Live!

We teach you how to manage your mind and create calm, strategic results every week. 💪

We hate SPAM. We will never sell your information, for any reason.

Listen to this episode and more on the podcast!